ECCO x Andreea Balaban – ECCO ELO

About This Project

CONTEXT:

Andreea Balaban gave a different spin to the ECCO ELO Campaign

WHAT WE DID:

Certainly, here’s a corporate and informative description of ECCO’s collaboration with Andreea for the ELO Collection:

In a strategic collaboration, ECCO extended a creative challenge to the renowned influencer, Andreea Balaban, to spearhead the promotion of the ELO Collection. Leveraging her established rapport through multiple prior collaborations with ECCO, Andreea embarked on a journey of artistic expression, allowing her creativity to flourish in a vibrant photoshoot that radiated with colors and exuberance. The synergy between Andreea’s dynamic approach and the unique aesthetics of the ELO Collection served as the cornerstone of a campaign that transcended conventional marketing norms.

Andreea, with her influential presence and distinctive style, became the driving force behind the ELO Collection campaign, elevating it to unprecedented levels of awareness. The captivating photoshoot, marked by its playfulness and vivid palette, resonated with audiences far and wide, creating a ripple effect of engagement and interest. Andreea’s ability to seamlessly integrate the ELO Collection into her narrative not only showcased the versatility of the ECCO brand but also solidified the campaign’s impact on the fashion landscape.

The tremendous awareness generated by Andreea’s involvement in the campaign became a hallmark of its success. Social media platforms buzzed with conversations surrounding the ELO Collection, and the campaign garnered attention not only from fashion enthusiasts but also from a broader audience captivated by Andreea’s charismatic representation. This collaborative venture exemplified the potency of influencer marketing, establishing ECCO’s ELO Collection as a noteworthy and sought-after addition to the fashion landscape.

DELIVERABLES:

• Influencer Management
• Media Awareness
• Client Service